APPLICATIONS OPEN
Viva Capital Creative Grant 2025
This program is made possible by Viva Capital in partnership with Amor por Juárez.
Viva Capital
Impulse Grant
Amor por Juárez, in partnership with Viva Capital, has launched the Viva Capital Artist Grant Program. This initiative seeks to advance cultural production in the El Paso–Juárez region by supporting the creation of new work that engages with themes of history, identity, and belonging.
By positioning art as a platform for inquiry and reflection, the program underscores the role of artists as key voices in interpreting the social and cultural complexity of the borderlands.
The program also aims to strengthen the visibility of regional artistic practices within a broader cultural context. Through financial support, curatorial guidance, and opportunities for public presentation, the Viva Capital Artist Grant encourages artists to experiment, innovate, and contribute to ongoing conversations about memory, community, and the shaping of cultural identity in the border region.
Eligible Disciplines
Photography
Open to different approaches, including documentary, fine art, and experimental photography. The selected project must result in a large-format fine art print produced to professional standards. Part of the grant budget will be allocated to cover production costs of the print (approx. $500) to ensure high-quality materials and printing.
Painting
Proposals may include the creation of a new painting that addresses the themes of identity, memory, and history in the border region. Works must be produced with durable, high-quality materials so they may be considered collectible pieces. A portion of the grant ($500) will be specifically allocated to cover material costs, ensuring professional standards in production.
| Timeline | Submission Requirements |
| Open Call Launch: Monday, November 17, 2025 Application Deadline: Monday, December 15, 2025 Results Announcement: Friday, January 30, 2026 Project Realization: February–March 2026 Project Submission: March 31, 2026 | Artists applying to the Viva Capital Artist Grant must submit the following materials: Artist Statement: A short text (max. 500 words) outlining the concept of the proposed project, its connection to the themes of identity, memory, and history, and the intended outcome. Proposal Sketch or Visual Reference: A preliminary sketch, mock-up, or visual reference that demonstrates the artistic direction of the project. Biography (CV): A professional biography including exhibition history, publications, or other relevant artistic experience. Institutional Recognition: Documentation of previous participation in exhibitions, festivals, grants, or other institutional contexts that demonstrate a professional artistic trajectory. All materials should be submitted in PDF format through the online application form. |
Objectives
–Empower local voices by supporting artists
who reflect the diverse cultural narratives of
the El Paso–Juárez region.
–Preserve and reinterpret memory,
encouraging projects that highlight the
historical and contemporary realities of the borderlands.
–Foster cross-border dialogue, using art
as a bridge to connect communities and
expand mutual understanding.
–Inspire future generations, positioning the region as a place where artistic excellence and cultural innovation can thrive.
–Strengthen institutional collaboration, reinforcing Amor por Juárez’s role as a key platform for cultural growth in partnership with Viva Capital, a company committed to investing in the cultural future of the region.
